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It’s the classic story of supply and demand. Today’s demand in the job market is for software engineers, the supply is, “very low, scarce,” says CEO and co-founder of FullContact Bart Lorang.

FullContact is a software provider company in Denver. “FullContact fixes people’s address books. We like to say that if you have an address book, you have an address book problem. We fix that,” says Lorang.

His software engineers do the fixing. But software engineers are like hens teeth, finding them is hard enough, but keeping them is the challenge.